Title:
WOMEN ENTREPRENEURSHIP THROUGH MICROFINANCE: A CASE STUDY OF PRAYAS JAN VIKAS BHANDOL - GANDHINAGAR

Authors:
Dr. M. Roja Lakshmi

Volume - 2 Issue - 12, Pages - 5839-5852

Abstract:
Microfinance is emerging as a powerful instrument and dominating force for poverty alleviation, and providing linkage between Self Help Group-Bank as a cost effective mechanism for providing financial services to the marginalized families by women entrepreneurship in the state of Gujarat. This article tries to document how Prayas Jan Vikas Bhandol (PJVB) micro finance wing has received extensive recognition as a strategy for economic empowerment and poverty alleviation of rural women through entrepreneurship. In its methodology, the article deals with descriptive research design; Social Impact and case study research designs were allowed to examine the role of Prayas and accessibility of microfinance. A sample of 30 (Cases) women entrepreneurs from PJVB have been collected for the study. The Prayas Microfinance wing was approached through interview schedule, participant observation and applied stratified ramdom sampling method for collecting primary data. Secondary data was collected from Prayas annual reports, relevant books, journals, government publications, research reports, and various web sites. On the basis of the findings of the data collected from 30 women entrepreneurs, the connection between empowerment of women with increased self-esteem of the marginalized women through the services of microfinance is clearly visible.

Cite this Article:

[Lakshmi, Dr. M. Roja. "WOMEN ENTREPRENEURSHIP THROUGH MICROFINANCE: A CASE STUDY OF PRAYAS JAN VIKAS BHANDOL - GANDHINAGAR." Int. j. of Social Science and Economic Research, vol. 2, no. 12, Dec. 2017, pp. 5839-5852. Accessed Dec. 2017.]