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Title: A COMPARATIVE STUDY ON FINANCIAL PERFORMANCE BETWEEN SBI AND ICICI BANK WITH SPECIAL REFERENCE TO INNOVATIVE BANKING SERVICES IN INDIA
Authors: Mrs. S. Janeefa Priya, Dr. D. Moorthy
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1Mrs. S. Janeefa Priya, 2Dr. D. Moorthy 1. Ph.D. Scholar Part Time, School of Commerce, CMS College of Science and commerce, Coimbatore 2. Associate Professor, School of Commerce, CMS College of Science and commerce, Coimbatore
MLA 8 Priya, Mrs. S. Janeefa, and Dr. D. Moorthy. "A COMPARATIVE STUDY ON FINANCIAL PERFORMANCE BETWEEN SBI AND ICICI BANK WITH SPECIAL REFERENCE TO INNOVATIVE BANKING SERVICES IN INDIA." Int. j. of Social Science and Economic Research, vol. 3, no. 8, Aug. 2018, pp. 4096-4101, ijsser.org/more2018.php?id=288. Accessed Aug. 2018. APA Priya, M., & Moorthy, D. (2018, August). A COMPARATIVE STUDY ON FINANCIAL PERFORMANCE BETWEEN SBI AND ICICI BANK WITH SPECIAL REFERENCE TO INNOVATIVE BANKING SERVICES IN INDIA. Int. j. of Social Science and Economic Research, 3(8), 4096-4101. Retrieved from ijsser.org/more2018.php?id=288 Chicago Priya, Mrs. S. Janeefa, and Dr. D. Moorthy. "A COMPARATIVE STUDY ON FINANCIAL PERFORMANCE BETWEEN SBI AND ICICI BANK WITH SPECIAL REFERENCE TO INNOVATIVE BANKING SERVICES IN INDIA." Int. j. of Social Science and Economic Research 3, no. 8 (August 2018), 4096-4101. Accessed August, 2018. ijsser.org/more2018.php?id=288.
References [1]. James Kamau Muiruri & James Mark Ngari (2014). Effects of Financial Innovations on the Financial Performance of Commercial Banks in Kenya. International Journal of Humanities and Social Science, Volume 4, Issue 7, pp.51-57. [2]. Anurag. B. Singh & Priyanka Tandon (2012). A Study of Financial Performance: A Comparative Analysis of SBI and ICICI Bank. International Journal of Marketing, Financial Services & Management Research, Volume1, Issue 11, pp.56-71. [3]. Everline Wamboi Gitau & Njenga Gitahi Samson (2016). Effect of Financial Fraud on the Performance of Commercial Banks: A Case Study of Tier 1 Banks in Nakuru Town, Kenya. International Journal of Economics, Commerce and Management, Volume 4, Issue 12, pp.142-157. [4]. Aspal, P.K. and Malhotra, N. (2013). Performance Appraisal of Indian Public Sector Banks. World Journal of Social Sciences, Volume 3, pp. 71 - 88. [5]. Goel Cheenu, C., & Bhutani Rekei, C. (2013). A Comparative Study on the Performance of Selected Public Sector and Private Sector Banks in India. Journal of Business Management & Social Sciences Research (JBM&SSR) , pp.46-56. [6]. SBI Annual Report 2017-18. [7]. ICICI Annual Report 2017-18. [8]. www.moneycontrol.com.
Abstract: Indian banking industry has modernized and restructured after banking liberalization. A competent banking structure has gratifying the necessities of the customers and for economic development. Now a day, the nationalized and other private sector banks have been adopting more innovative and technologies based services for their customer's conveniences. Now a day, the nationalized and other private sector banks have been adopting more innovative and technologies based services for their customer's conveniences. The bank customer's had faced more problems by traditional banking services due to improved desires and universal challenges in past two decades. So, the investigator has tried to analyze financial performance of the SBI and ICICI by more tools and techniques in the present study. The secondary data has used for the examination and the financial reports of banks collected from 2012-2017 in this study. The study has taken as descriptive and exploratory manner and important financial ratios with ANOVA test were analyzed in E-views software. For the comparative analysis, the study assists the effects of technology based innovative banking services by examining financial performance of SBI and ICICI banks.

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