International Journal of Social Science & Economic Research
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Title:
A STUDY ON HOUSING FINANCE SERVICE QUALITY WITH SPECIAL REFERENCE TO PUBLIC SECTOR BANKS IN TAMILNADU

Authors:
Mr. G. MURUGARAJ, DR. M. MOHAMED SIDDIK

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1Mr. G. MURUGARAJ, 2DR. M. MOHAMED SIDDIK
1. RESEARCH SCHOLAR, DEPARTMENT OF COMMERCE, RAJAGIRI DAWOOD BATCHA COLLEGE OF ARTS & SCIENCE
2. ASSISTANT PROFESSOR PG & RESEARCH DEPT.OF COMMERCE. SADAKATHULLAHAPPA COLLEGE

MLA 8
MURUGARAJ, Ms. G., and DR. M. MOHAMED SIDDIK. "A STUDY ON HOUSING FINANCE SERVICE QUALITY WITH SPECIAL REFERENCE TO PUBLIC SECTOR BANKS IN TAMILNADU." Int. j. of Social Science and Economic Research, vol. 3, no. 12, Dec. 2018, pp. 6808-6818, ijsser.org/more2018.php?id=480. Accessed Dec. 2018.
APA
MURUGARAJ, M., & SIDDIK, D. (2018, December). A STUDY ON HOUSING FINANCE SERVICE QUALITY WITH SPECIAL REFERENCE TO PUBLIC SECTOR BANKS IN TAMILNADU. Int. j. of Social Science and Economic Research, 3(12), 6808-6818. Retrieved from ijsser.org/more2018.php?id=480
Chicago
MURUGARAJ, Ms. G., and DR. M. MOHAMED SIDDIK. "A STUDY ON HOUSING FINANCE SERVICE QUALITY WITH SPECIAL REFERENCE TO PUBLIC SECTOR BANKS IN TAMILNADU." Int. j. of Social Science and Economic Research3, no. 12 (December 2018), 6808-6818. Accessed December, 2018. ijsser.org/more2018.php?id=480.

References
[1]. Alphonce Kyessi, "Access to housing finance by the urban poor" International Journal of Housing Markets and Analysis, 2010, vol. 3, issue 3, pages 182-202
[2]. Anand S.C.(1992), "Is priority sector lending still a drag on profitability?", The Banker, October, pp.35-43.
[3]. Chaoprasert, C. and Elsey, B. (2004), "Service quality improvement in Thai retail banking and its management implications", ABAC Journal, Vol. 24 No. 1, pp. 47-66.
[4]. Choudhury, K. (2008) Service Quality: insights from the Indian Banking scenario., Australasian Marketing Journal16(1), 48-61.
[5]. King, J.S., "Mutual Funds: Investment of Choice for Individual Investors?", Review of Business, Vol. 23, No. 3, pp. 35-39, 2002.
[6]. Singh, B. K., Jha, A.K., "An empirical study on awareness & acceptability of mutual fund", Presented on Regional Student's Conference, ICWAI, pp. 49-55, 2009.

Abstract:
Housing finance as a financial service is relatively young in India . The growth in housing and housing finance activities in recent years reflect the buoyant state of the housing finance market in India . The real estate sector is the second largest employment generator in the country. In 1970, the state set up the Housing and Urban Development Corporation (HUDCO) to finance housing and urban infrastructure activities, in 1977, the Housing Development Finance Corporation (HDFC) was the first housing finance company in the private sector to be set up in India . For the success and survival in the banking sector, provision of high service quality is necessary in meeting several requirements such as customer satisfaction and its consequent loyalty, attracting new customers and to increase the market share and profitability. Services are intangible and are also not easily duplicated.