International Journal of Social Science & Economic Research
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Title:
THE UTILIZATION OF SOCIAL MEDIA IN ENHANCING TRAFFIC CULTURE AMONG STUDENTS IN GRADE 10TH AT THE FUNDAMENTAL EDUCATION SCHOOLS- SECOND CYCLE IN THE SULTANATE OF OMAN

Authors:
Dr. Rahma Sulieman Alkharousi, Dr. Hamda Hmed Al-Saadi

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Dr. Rahma Sulieman Alkharousi, Dr. Hamda Hmed Al-Saadi
College of Education Rustaq, Oman

MLA 8
Alkharousi, Dr. Rahma Sulieman, and Dr. Hamda Hmed Al-Saadi. "THE UTILIZATION OF SOCIAL MEDIA IN ENHANCING TRAFFIC CULTURE AMONG STUDENTS IN GRADE 10TH AT THE FUNDAMENTAL EDUCATION SCHOOLS - SECOND CYCLE IN THE SULTANATE OF OMAN." Int. j. of Social Science and Economic Research, vol. 4, no. 3, Mar. 2019, pp. 1570-1595, ijsser.org/more2019.php?id=115. Accessed Mar. 2019.
APA
Alkharousi, D., & Al-Saadi, D. (2019, March). THE UTILIZATION OF SOCIAL MEDIA IN ENHANCING TRAFFIC CULTURE AMONG STUDENTS IN GRADE 10TH AT THE FUNDAMENTAL EDUCATION SCHOOLS - SECOND CYCLE IN THE SULTANATE OF OMAN. Int. j. of Social Science and Economic Research, 4(3), 1570-1595. Retrieved from ijsser.org/more2019.php?id=115
Chicago
Alkharousi, Dr. Rahma Sulieman, and Dr. Hamda Hmed Al-Saadi. "THE UTILIZATION OF SOCIAL MEDIA IN ENHANCING TRAFFIC CULTURE AMONG STUDENTS IN GRADE 10TH AT THE FUNDAMENTAL EDUCATION SCHOOLS - SECOND CYCLE IN THE SULTANATE OF OMAN." Int. j. of Social Science and Economic Research 4, no. 3 (March 2019), 1570-1595. Accessed March, 2019. ijsser.org/more2019.php?id=115.

References
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Abstract:
This study adopted a qualitative approach to enhance the students "understanding of the traffic culture as well as expanding awareness among them. Therefore, the main objective of this study is to employ social media to reinforce the concepts of traffic safety and its regulations in the student`s minds in order to create and develop cultural behaviors and genuine thoughts that help in developing a positive cultural concept in the whole community.
The study involved eight schools from the General Directorate of Education in the Governorates of Muscat and South Batinah, namely the schools of Seeb and Rustaq. A sample of 73 employees of the General Directorate of Traffic in Muscat, South Batinah, the Traffic Safety Institute and the Ministry of Education which are concerned with the adoption of social media projects to promote the cultural concepts on traffic safety among school students in the Sultanate of Oman.
After the analysis of data, we came up to a conclusion that the use of social networks contribute significantly in reinforcing the traffic safety concept and spreading awareness among students. The Institute of Traffic Safety is the responsible entity for opening accounts in the social media networks and broadcasting the scientific materials. According to the results, the application of instagram is the first ranked application among other social media and it is widely used among the students, after that, it comes the Snap Chat, Wattsapp, and Twitter in an order sequence.
According to the results, the study came up with several recommendations and the most important ones are: Increasing the use of social media in the website of the Ministry of Education and for the school accounts (Twitter and Instagram) in order to increase the cultural concept of traffic safety for students. The social media should also be used by demonstrating the traffic safety regulations and rules. Furthermore, increasing the speed of the Internet in schools for the beneficial use of social media, and provide all schools of the Sultanate of Oman with displaying screens for displaying presentations and scientific materials related to the traffic safety culture. Besides, we apply some techniques of soft system methodology to suggest system could use universally for implementing social media in enhancing traffic culture.