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Title: ROLE OF MASS MEDIA IN SOCIAL JUSTICE AND GENDER INEQUALITY (A STUDY OF EDUCATED MUSLIM WOMEN IN BHOPAL)
Authors: Firdousa Akhter
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Firdousa Akhter Department of Sociology, Barkatullah University, Bhopal-462026, (M.P)
MLA 8 Akhter, Firdousa. "ROLE OF MASS MEDIA IN SOCIAL JUSTICE AND GENDER INEQUALITY (A STUDY OF EDUCATED MUSLIM WOMEN IN BHOPAL)." Int. j. of Social Science and Economic Research, vol. 4, no. 3, Mar. 2019, pp. 2249-2261, ijsser.org/more2019.php?id=165. Accessed Mar. 2019. APA Akhter, F. (2019, March). ROLE OF MASS MEDIA IN SOCIAL JUSTICE AND GENDER INEQUALITY (A STUDY OF EDUCATED MUSLIM WOMEN IN BHOPAL). Int. j. of Social Science and Economic Research, 4(3), 2249-2261. Retrieved from ijsser.org/more2019.php?id=165 Chicago Akhter, Firdousa. "ROLE OF MASS MEDIA IN SOCIAL JUSTICE AND GENDER INEQUALITY (A STUDY OF EDUCATED MUSLIM WOMEN IN BHOPAL)." Int. j. of Social Science and Economic Research 4, no. 3 (March 2019), 2249-2261. Accessed March, 2019. ijsser.org/more2019.php?id=165.
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Abstract: The main objective of this study is to find the role of Mass Media in modern society as it brings radical changes and improve social situations especially in women. Mass media is a communication whether it is written, spoken or broadcasted, it reaches a large audience. This includes mainly television, radio, newspapers, magazines and internet. Electronic media is undoubtedly replacing Print media due to tremendous technology up gradation and maximum access and outreach. When it comes to media and women's rights it is every single one of us can get involved and can amplify women's voices successfully and achieve equality. Educated Muslim women in Bhopal utilise social media to mobilise public attention in order to enhance the visibility of issues that often get lost in mainstream media. They also take part in conversations on their rights, issues and raise voices to address the, may it be issues like forced marriage, family violence, gender inequality, negative stereotype etc. Due to globalization of media, now women can cover their problems and story by themselves, make it public and turn it into media for consumption. No doubt media continue to have discriminatory attitudes towards women and mostly rely on male worldview when portraying women. Here we study what are possibilities in shape of social & traditional media that women particularly educated Muslim women in Bhopal can publicize their perceptions freely by breaking this vicious circle to achieve justice and equality in all walks of life.

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