Ade Febryanti1, Amiruddin Saleh2, Sarwititi Sarwoprasodjo3
1,2,3. Department of Communications and Community Development Sciences, Faculty of
Human Ecology, Bogor Agricultural University, Bogor, 16680, Indonesia
MLA 8 Febryanti, Ade, et al. "COLLABORATIVE COMMUNICATION WITH TRUST AND ON SUPPLIER FARMERS IN WEST AND CENTRAL JAVA." Int. j. of Social Science and Economic Research, vol. 4, no. 4, Apr. 2019, pp. 3021-3030, ijsser.org/more2019.php?id=225. Accessed Apr. 2019.
APA Febryanti, A., Saleh, A., & Sarwoprasodjo, S. (2019, April). COLLABORATIVE COMMUNICATION WITH TRUST AND ON SUPPLIER FARMERS IN WEST AND CENTRAL JAVA. Int. j. of Social Science and Economic Research, 4(4), 3021-3030. Retrieved from ijsser.org/more2019.php?id=225
Chicago Febryanti, Ade, Amiruddin Saleh, and Sarwititi Sarwoprasodjo. "COLLABORATIVE COMMUNICATION WITH TRUST AND ON SUPPLIER FARMERS IN WEST AND CENTRAL JAVA." Int. j. of Social Science and Economic Research 4, no. 4 (April 2019), 3021-3030. Accessed April, 2019. ijsser.org/more2019.php?id=225.
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Abstract: The main actors of agriculture are very apprehensive, who's the average age is old. It is
worsened with the decline in interest of youth in agriculture. However, agricultural sector has an
important role in supporting the national economy. The success of agricultural sector is certainly
not all borne by farmers, but for all relevant stakeholders such as the government, the private
sector and the community including youth. The form of youth activities can be done in group
collaborating with farmers. This study aims to analyze collaborative communication with the
trust of supplier farmers and analyze the relationship of collaborative communication with the
trust between supplier farmers and AYM. Samples were collected with census method.
Quantitative (questionnaire) and qualitative (in-depth interviews) approach was used. The
research subjects were 20 supplier farmers who interact with AYM. Data were collected in
October 2018. Data analysis was done using IBM SPSS 24 for descriptive and inferential rank
Spearman. The result of the study showed that frequency, direction, message, and
communication climate has significant and positive relation with trust.
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