International Journal of Social Science & Economic Research
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Title:
A STUDY ON OPPORTUNITIES AND CHALLENGES FACED THROUGH DIGITAL PAYMENTS WITH REFERENCE TO COIMBATORE CITY

Authors:
C. NANDHINI, Dr. A. Kothai

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1C. NANDHINI, 2Dr. A. Kothai
1. Assistant Professor, Department of B.Com CA, Kongunadu Arts and Science college , Coimbatore
2. Assistant Professor, Department of commerce, Government Arts College , Coimbatore

MLA 8
NANDHINI, C., and Dr. A. Kothai. "A STUDY ON OPPORTUNITIES AND CHALLENGES FACED THROUGH DIGITAL PAYMENTS WITH REFERENCE TO COIMBATORE CITY." Int. j. of Social Science and Economic Research, vol. 4, no. 1, Jan. 2019, pp. 20-26, ijsser.org/more2019.php?id=03. Accessed Jan. 2019.
APA
NANDHINI, C., & Kothai, D. (2019, January). A STUDY ON OPPORTUNITIES AND CHALLENGES FACED THROUGH DIGITAL PAYMENTS WITH REFERENCE TO COIMBATORE CITY. Int. j. of Social Science and Economic Research, 4(1), 20-26. Retrieved from ijsser.org/more2019.php?id=03
Chicago
NANDHINI, C., & Kothai, D. (2019, January). A STUDY ON OPPORTUNITIES AND CHALLENGES FACED THROUGH DIGITAL PAYMENTS WITH REFERENCE TO COIMBATORE CITY. Int. j. of Social Science and Economic Research, 4(1), 20-26. Retrieved from ijsser.org/more2019.php?id=03

References
[1]. https://en.wikipedia.org/wiki/Digital_India
[2]. Digital India: Unlocking the trillion dollar opportunity,
[3]. http://digitalindia.gov.in
[4]. www.i-scoop.eu: Digital Transformation
[5]. http://vikaspedia.in/e-governance/digital-india/nine-pillars-of-digital-india
[6]. http://www.digitalindia.gov.in/content/universal-access-mobile-connectivity
[7]. www.digital-india-10-important-initiatives-launched-by-narendra-modi-..
[8]. http://www.communicationstoday.co.in/images/reports/

Abstract:
Today's Digital Economy promises to lead in an unprecedented convergence of People, that transforms existing business models and creates new business opportunities. The Digital India programme is a flagship programme of the Government of India with a vision to transform India into a digitally empowered society and knowledge economy. "Faceless, Paperless, Cashless" is one of professed role of Digital India. As part of promoting cashless transactions and converting India into less-cash society, various modes of digital payments are available.