1Roopa K V, 2Dr. Sanjeev Kumar
1. PhD Research Scholar, Akkamahadevi Women's University Assistant Professor, Koshys Institute Of Management Studies, Bangalore
2. Professor, Department of MBA, Akkamahadevi Women's University, Vijayapura, Karnataka

MLA 8
K V, Roopa, and Dr. Sanjeev Kumar. "THE INFLUENCE OF SOCIAL MEDIA: A SPECIAL EMPHASIS ON ONLINE BUYING BEHAVIOUR OF MILLENNIALS IN BANGALORE." Int. j. of Social Science and Economic Research, vol. 4, no. 2, Feb. 2019, pp. 738-755, ijsser.org/more2019.php?id=57. Accessed Feb. 2019.
APA
K V, R., & Kumar, D. (2019, February). THE INFLUENCE OF SOCIAL MEDIA: A SPECIAL EMPHASIS ON ONLINE BUYING BEHAVIOUR OF MILLENNIALS IN BANGALORE. Int. j. of Social Science and Economic Research, 4(2), 738-755. Retrieved from ijsser.org/more2019.php?id=57
Chicago
K V, Roopa, and Dr. Sanjeev Kumar. "THE INFLUENCE OF SOCIAL MEDIA: A SPECIAL EMPHASIS ON ONLINE BUYING BEHAVIOUR OF MILLENNIALS IN BANGALORE." Int. j. of Social Science and Economic Research 4, no. 2 (February 2019), 738-755. Accessed February, 2019. ijsser.org/more2019.php?id=57.

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