International Journal of Social Science & Economic Research
Submit Paper

Title:
RESEARCH ON TWO-TARIFF CONTRACT CONSIDERING THE CORPORATE SOCIAL RESPONSIBILITY OF COMPETING SUPPLIERS

Authors:
Yufei Huang, Pin Zhuang

|| ||

Yufei Huang, Pin Zhuang
School of Economics and Management, Nanjing University of Aeronautics and Astronautics, Nanjing 211106, China

MLA 8
Huang, Yufei, and Pin Zhuang. "RESEARCH ON TWO-TARIFF CONTRACT CONSIDERING THE CORPORATE SOCIAL RESPONSIBILITY OF COMPETING SUPPLIERS." Int. j. of Social Science and Economic Research, vol. 5, no. 7, July 2020, pp. 1923-1942, ijsser.org/more2020.php?id=133. Accessed July 2020.
APA 6
Huang, Y., & Zhuang, P. (2020, July). RESEARCH ON TWO-TARIFF CONTRACT CONSIDERING THE CORPORATE SOCIAL RESPONSIBILITY OF COMPETING SUPPLIERS. Int. j. of Social Science and Economic Research, 5(7), 1923-1942. Retrieved from ijsser.org/more2020.php?id=133
Chicago
Huang, Yufei, and Pin Zhuang. "RESEARCH ON TWO-TARIFF CONTRACT CONSIDERING THE CORPORATE SOCIAL RESPONSIBILITY OF COMPETING SUPPLIERS." Int. j. of Social Science and Economic Research 5, no. 7 (July 2020), 1923-1942. Accessed July, 2020. ijsser.org/more2020.php?id=133.

References
[1]. Xie C, Bagozzi R P, Grønhaug K. The impact of corporate social responsibility on consumer brand advocacy: The role of moral emotions, attitudes, and individual differences [J]. Journal of Business Research, 2019, 95: 514-530.
[2]. Mishra D R. Post-innovation CSR performance and firm value [J]. Journal of Business Ethics, 2017, 140(2): 285-306.
[3]. Huang S P. Empirical Research on the Influence of Corporate social responsibility on corporate image -- Empirical Evidence from China's banking industry [J]. Research on Economics and Management, 2012, (7): 121-128.
[4]. Deng X M, Zhang T, Xu Y, et al. Research on the Influence of Corporate Social Responsibility on Consumers' Purchase Intention [J]. Chinese Journal of Management, 2016, 13(7): 1019-1027.
[5]. Ma P, Shang J, Wang H. Enhancing corporate social responsibility: Contract design under information asymmetry [J]. Omega, 2017, 67: 19-30.
[6]. Goering G E. Corporate social responsibility and marketing channel coordination [J]. Research in Economics, 2012, 66(2): 142-148.
[7]. Liu Y, Quan B, Xu Q, et al. Corporate social responsibility and Decision Analysis in a Supply Chain through government subsidy [J]. Journal of Cleaner Production, 2019, 208: 436-447.
[8]. Bian J, Li K W, Guo X, et al. A strategic analysis of incorporating CSR into managerial incentive design [J]. Transportation Research Part E-logistics and Transportation Review, 2016, 86(86): 83-93.
[9]. Hsueh C. Improving corporate social responsibility in a supply chain through a new revenue sharing contract [J]. International Journal of Production Economics, 2014, 151(151): 214-222.
[10]. Fan J C, Ni D B, Tang X W. Research on Corporate Social Responsibility and Supply Chain Product Quality Selection and Coordination Contract. Chinese Journal of Management, 2017, 14(09): 1374-1383.
[11]. Xing P, Zhang C H, Li C Y. An optimal strategy for Service Supply Chain considering Social Responsibility and Quality Effort [J]. Journal of Northeastern University (Natural Science), 2017, 38(06): 898-902.
[12]. Duan H W, Yan Y S, Zhang Y D. Research on Pricing and Coordination of Logistics Service Supply Chain considering CSR [J].Control and Decision, 2016, 31(12): 2287- 2292.
[13]. Li X R, Li G. Research on coordination mechanism of a two-stage closed-loop supply chain considering CSR. Chinese Journal of Management Science. https://doi.org/10.16381/j.cnki.issn1003-207x.2019.1235
[14]. Huang Y. A Closed-Loop Supply Chain with Trade-In Strategy under Retail Competition [J]. Mathematical Problems in Engineering, 2018: 1-16.
[15]. Zhou Y, Hu F, Zhou Z, et al. Pricing decisions and social welfare in a supply chain with multiple competing retailers and carbon tax policy [J]. Journal of Cleaner Production, 2018: 752-777.
[16]. Wang W D, Li X Y. Study on the Coordination of Low-carbon Supply Chain Considering the Competition and Information Asymmetry [J]. Industrial Engineering and Management, 2020, 25(03): 27-33.
[17]. Sun Y C, Yang Z L, Wang J P.Two?manufacturer one?retailer supply chain coordination model with demand depending on effort level [J]. Journal of Hefei University of Technology (Natural Science), 2014, 37(07): 871-876.
[18]. Qin X H.The coordination mechanism of online shopping service supply chain considering fairness under multi-source procurement mode [J]. Journal of Chongqing Technology and Business University (Natural Science), 2018, 35(4): 82-87.
[19]. Wang Q W, Gao Y. Study on strategy for enterprise alliance among 2 manufacturers and 1 retailer in closed-loop supply chain [J]. Application Research of Computers, 2016, 33(11): 3289-3292+3319.
[20]. Wang Y L, Jian M, Fang X, Wang N N. Coordination of supply chain considering bilateral effort levels affect demand and return [J]. Computer Integrated Manufacturing Systems, 2018, 24(10): 2622-2630.

Abstract:
Taking a supply chain composed of two competing suppliers and a single retailer as the research object, this paper establishes a Stackelberg game model to solve the optimal decision under the premise that the retailer assumes CSR and under the single supplier assumes CSR and both suppliers assume CSR situations respectively, analyzes the impact of different CSR input modes and the competition coefficient between suppliers on the total profit of the supply chain, and use two-tariff contract to coordinate the supply chain. It is found that when the contract parameters satisfy certain conditions, the two-tariff contract can coordinate the supply chain effectively under different CSR input modes; and compared with the way that the single supplier assumes CSR, the total profit of the supply chain is lower but the total CSR level is higher under the way that both suppliers assume CSR which has no obvious advantage; and competition among suppliers has a negative impact on the profits and CSR level of each member of the supply chain.

IJSSER is Member of