International Journal of Social Science & Economic Research
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Title:
THE POTENTIAL OF SOCIAL MEDIA MARKETING FOR SMALL-BUSINESSES DURING THE INITIAL STAGE

Authors:
Jinhao Wang

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Jinhao Wang
Issaquah High School, Washington

MLA 8
Wang, Jinhao. "THE POTENTIAL OF SOCIAL MEDIA MARKETING FOR SMALL BUSINESSES DURING THE INITIAL STAGE." Int. j. of Social Science and Economic Research, vol. 6, no. 8, Aug. 2021, pp. 3043-3051, doi.org/10.46609/IJSSER.2021.v06i08.034. Accessed Aug. 2021.
APA 6
Wang, J. (2021, August). THE POTENTIAL OF SOCIAL MEDIA MARKETING FOR SMALL BUSINESSES DURING THE INITIAL STAGE. Int. j. of Social Science and Economic Research, 6(8), 3043-3051. Retrieved from doi.org/10.46609/IJSSER.2021.v06i08.034
Chicago
Wang, Jinhao. "THE POTENTIAL OF SOCIAL MEDIA MARKETING FOR SMALL BUSINESSES DURING THE INITIAL STAGE." Int. j. of Social Science and Economic Research 6, no. 8 (August 2021), 3043-3051. Accessed August, 2021. doi.org/10.46609/IJSSER.2021.v06i08.034.

References

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Abstract:
Since the beginning of the 21st century, social media is gaining exposure by significant degrees. During the initial stage of a small business, these companies face troublesome challenges such as money management, client dependency, and fatigue (Beattie, 2020). However, with rising platforms such as Facebook, YouTube, and Instagram, small businesses are seeking more opportunity to deliver themselves to a larger audience. Recent studies pointed out that 77% of US small businesses use social media for sales, marketing, and customer service (Dougert, 2018). As of 2019, there are 30.7 million small businesses in the US which account for 99.9% of all US businesses (SBA, 2019), understanding marketing on social media is extremely important during the initial stage for these business owners.

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