International Journal of Social Science & Economic Research
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Title:
AN EXPLORATORY INSIGHT ON THE MARKETING STRATEGY OF COMPANIES LIKE PVR AND WIKIPEDIA TO REMAIN PROFITABLE ENTITIES UNDER ADVERSE WORLD CONDITIONS

Authors:
Sarah Ghosh

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Sarah Ghosh
Shri Ram Millennium School Noida

MLA 8
Ghosh, Sarah. "AN EXPLORATORY INSIGHT ON THE MARKETING STRATEGY OF COMPANIES LIKE PVR AND WIKIPEDIA TO REMAIN PROFITABLE ENTITIES UNDER ADVERSE WORLD CONDITIONS." Int. j. of Social Science and Economic Research, vol. 8, no. 11, Nov. 2023, pp. 3504-3519, doi.org/10.46609/IJSSER.2023.v08i11.012. Accessed Nov. 2023.
APA 6
Ghosh, S. (2023, November). AN EXPLORATORY INSIGHT ON THE MARKETING STRATEGY OF COMPANIES LIKE PVR AND WIKIPEDIA TO REMAIN PROFITABLE ENTITIES UNDER ADVERSE WORLD CONDITIONS. Int. j. of Social Science and Economic Research, 8(11), 3504-3519. Retrieved from https://doi.org/10.46609/IJSSER.2023.v08i11.012
Chicago
Ghosh, Sarah. "AN EXPLORATORY INSIGHT ON THE MARKETING STRATEGY OF COMPANIES LIKE PVR AND WIKIPEDIA TO REMAIN PROFITABLE ENTITIES UNDER ADVERSE WORLD CONDITIONS." Int. j. of Social Science and Economic Research 8, no. 11 (November 2023), 3504-3519. Accessed November, 2023. https://doi.org/10.46609/IJSSER.2023.v08i11.012.

References

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[12]. Pant, K., & Sahay, A. (2022). PVR Limited at a crossroads. Emerald Emerging MarketsCaseStudies,12(4),1–28.https://doi.org/10.1108/eemcs-01-2022-0010
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ABSTRACT:
The research has indicated that two different business entities have survived various external economic conditions due to their innovativeness, and diverse methods of ensuring continuous capital investment in their various ventures. One is completely dependent on big capital investment, while the other is surviving on small voluntary donations.

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