International Journal of Social Science & Economic Research
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Title:
An In-Depth Study on The Impact of The Digital Economy on Various Print Media and Publishing Houses With Respect to Profitability: Measures Followed by them for Survival

Authors:
Achint Kaur

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Achint Kaur
Dalhousie Public School, Dalhousie, Himachal Pradesh

MLA 8
Kaur, Achint. "An In-Depth Study on The Impact of The Digital Economy on Various Print Media and Publishing Houses With Respect to Profitability: Measures Followed by them for Survival." Int. j. of Social Science and Economic Research, vol. 9, no. 8, Aug. 2024, pp. 2742-2756, doi.org/10.46609/IJSSER.2024.v09i08.012. Accessed Aug. 2024.
APA 6
Kaur, A. (2024, August). An In-Depth Study on The Impact of The Digital Economy on Various Print Media and Publishing Houses With Respect to Profitability: Measures Followed by them for Survival. Int. j. of Social Science and Economic Research, 9(8), 2742-2756. Retrieved from https://doi.org/10.46609/IJSSER.2024.v09i08.012
Chicago
Kaur, Achint. "An In-Depth Study on The Impact of The Digital Economy on Various Print Media and Publishing Houses With Respect to Profitability: Measures Followed by them for Survival." Int. j. of Social Science and Economic Research 9, no. 8 (August 2024), 2742-2756. Accessed August, 2024. https://doi.org/10.46609/IJSSER.2024.v09i08.012.

References

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[2]. Cherian. (2015). Emergence of Digital Publishing – A Great Challenge to The Print Publications ? Author links open overlay panel Jacob Cherian. ScienceDirect.
[3]. Dooley. (2015). Paper Beats Digital In Many Ways, According To Neuroscience Roger Dooley Contributor Better business through behavioral science. Forbes.
[4]. Karambelkar. (2019). International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056 Volume: 06 Issue: 12 | Dec 2019 www.irjet.net p-ISSN: 2395-0072 © 2019, IRJET | Impact Factor value: 7.34 | ISO 9001:2008 Certified Journal | Page 1609 IMPACT OF DIGITAL MEDIA ON PRINT MEDIA Ms. Netra
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[6]. Mathai. (1996). Effectiveness of Print Media Marketing in Digital Age: A Study on Indian Telecommunication Industry Shaji Mathai shebysha@gmail.com and Saket JeswaniView all authors and affiliations Volume 10, Issue 3 https://doi.org/10.1177/2319714521992631. Sage Journals.
[7]. Patil. (2011). Global Media Journal – Indian Edition/ISSN 2249-5835 Winter Issue / December 2011 Vol. 2/No.2 RECENT TRENDS OF PRINT MEDIA IN DEVELOPMENT COMMUNICATION Dhanshri M. Patil. Global Media Jounal.
[8]. Saragih. Harahap. (2020). The Challenges of Print Media Journalism in the Digital Era February 2020Budapest International Research and Critics Institute (BIRCI-Journal) Humanities and Social Sciences 3(1):540-548 3(1):540-548 DOI:10.33258/birci.v3i1.805 LicenseCC BY-SA 4.0. ResearchGate.

ABSTRACT:
Digitalization has impacted print media adversely for most economies, but more so for developed nations. The developing economy are enjoying the dual options of print and digitalization as the level of income and literacy increases. Media houses have adopted both print and online mediums to increase the reach of their viewership. For such houses their profitability has also increased.

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